EVALUATION-Question 4

View more presentations from jameswilko1

EVALUATION Question 3

What have you learned from your audience feedback?

During our project we decided to get together a focus group, The watched our finished music video. At the beginning we gave them all a pencil and piece of paper so they could write down the things that we should improve on if we were to remake this music video and the things that they thought worked really well. Each piece of paper was anonymous so we didn't know who wrote what comment. From this i learnt that Our editing was well put together , the structure of our music video was a liner plot However as well as the positives some people agreed that the kissing was a little off putting and the keyboard player was out of time and so these are the things we should work on if we ever improved ourselves.

Here are some pictures from the focus group:

We also made a questionnaire and got people to fill them out to see what they thought of our music video. We had many positive responses as well as balanced improvement comments. From this i learnt that me and my group could have perhaps been a lot more creative with our ideas.

From the digi pack and advert feedback i learnt also that our advertisement were good representations of the actual bands name itself and we were told that it was a good idea because its states FUN and COLORFUL personalties. Which in my opinion i think is great for a band. We used similar pictures for both some people agreed that this was a good way to recognize the band visually however some people thought that we should have perhaps used more of a mixture of pictures to make both advertisements stand out more.

EVALUATION- Question 2

How effective is the combination of your main product and ancillary texts?

^ This a copy of a little bit of out survey we created based on our advertisement for The colours.

^ What i am saying in this copy of our digi pack is that the pictures i have commented on are effective as they are even taken from the music video or poster itself so these will have been seen before somewhere and so if someone would forget the name of the song or the band then straight away visually they will make a connection with the band and the music video/single.

^ here are ratings of how many people by a % have taken the survey and what they think of our digi pack and poster , how effective it is and how we could have made improvements.

EVALUATION-Question 1

In what ways does your media product use , develop or challenge forms and conventions of real media products?

We tried a mixture of actual words that make us fimillar with the media promotion and filming society. We said things such as "321 Lights Camera , Action!" when filming mainly for fun. We also used different media technology's and came up with a number of ideas which someone would use in the real industry. Not only did we do this but also we came up with ideas from real music videos and based some of our scenes around them.

Examples of comparisons we used taken from real music videos:

originally we wanted to create something like the first picture and rather than showing arguments we wanted to show the thoughts of the lead singer. When it came to editing we decided as a group it would be easier to stick to the idea of text coming up on screen to let the audience know what is going on yet change it by making it simple and showing an argument in another way than just using dialogue.

We used a lot of lip synching in our video to make our video believable to the audience. This is a media convention as ALL music videos use this .

Also we mentioned well known media companys and labels to make out project have a bigger believable effect. We mentioned well known names such as :

and

Digi pack

FINALLY THE DIGI PACK :)

Curently

We had problems uploading the digi pack and so we are working on this at the moment and also i am starting on my evaluation in the drafts hoping to soon post it on her once i put the digi pack on first.

Poster! :)

Here is our advert , we decided to make a bight and colourful poster to emphasise the name THE COLOURS and to give a funky and bright impression. We took a picture of a keyboard in music and then we uploaded the picture to photoshop and decided to make the keyboard colourful to highlight the bands name.

TIME FOR THE BLOOPERS! :)

Digi Pack update

Today we took pictures of the band themselves for our cover of the digi pack we took a number of different pictures from different angles and the boys also came up with different poses. We will upload some pictures soon.

Advertising further.....

Here are some examples of pictures i have found however the only poster we have spoken about it the one with different squares. we disscussed maybe uaing this idea and having a differebnt picture and colour in each block.

Advertising.....

We have thought about ways we could advertise The Colours single if we were actually going to sell the single itself. we have though about advertising in magazines, adverts show on TV to engage all ages we spoke about also creating a bold poster for everyone to notice wherever they go, As this is a sixthform project we are going t stick with creating a poster. We have decided that we would like to make it colourful and out there.

Further Audience research

We set up a focus group during our lesson to focus on positives and negatives of our music video. We gave each student a piece of paper which the could fold in half to write critical comments on them , we gave them each a pencil and asked them not to put their names on the paper to keep them anonymous. They then watched the whole video and commented , we have some recorded footage of the group in action. We read the comments after also and one that stood out to me was "I liked the lypsyncing as it was in time with the music and looked realistic however the keyboard player didn't play in time with the music" i think this was an honest opinion and i even noticed these things my self. By doing this i learnt that there were many things we could have improved on yet there are many things that worked well throughout our development.

Here is the footage:

new post

We have just created a questionaire which we will then get people to fill out after watching our video. As well as this we are going to record some peoples opinions on camera and then edit them and post them on out blogs.

Things that come to mind when i think of The Colours digi pack

Target audience

When we come back from our holiday we are going to get an audience to view our music video and help us see where we went wrong,where we went right and what type of audience they think our video will appeal to. I think that our music video will appeal to teenage girls and boys who are perhaps in a similar situation. The reason i think it'll appeal to teenagers is because teenagers have these issues with the other gender and tend to find them selves in complicated relationships as a process of learning, A lot of teenagers take relationships seriously and this is why i think our music video is something teenagers can relate to. I also think that as we are teenagers ourselves we influence the way they think and behave and i think being a film made by teenagers is more effective than it would have been if made by adults.

Finished music video

Colour ideas for Digi pack

Update of what we are doing.....

Today we realised that we have almost finished our music video, We just need to add in more transitions. Our music video seems to be in time with the music and we have also edited the love interest and the lead singer singing certain lyrics as if they were speaking them they are in time with the music and look really good. Thursday we went out and filmed the lead singer (Chaise) passing out to add more sense to out plot of the music video, We also filmed an hand held point of view shot. Chaise held the camera and moved it around as fast as he could to make everything in sight look blurry this was to achieve a drunken effect as earlier on we see him making his way into then out of a pub. We are now just going through the music video and putting in things such as transitions and effects. I hope to include some screen grabs from out editing soon.

Purpose of music videos

Today i was flicking through music channels on TV. I watched a few music videos and noticed that there are actually so many different purposes of realising music videos.

There are ones promoting new films and wanting to reach out the the public who like the particular song so they see the film and example of a song promoting a film is Paramore Decode. This song has been composed especially for the film Twilight. The video includes scenes from this film to encourage the public to want to see the film or if they have seen this film it encourages them to maybe buy the bands single.

Here is the music video:

There are also music videos that promote musicians new singles such as scouting for girls 'This ain't a love song'. These music videos are either done in a documentry style or illustrate the lyrics of the song. The purpose of this music video is to "sell" the single as much as it can if people can see the song visually then they may like it even more.

Then there are also music videos and songs that are calibrations of two artists singing together to promote one another. One is usually trying to help promote a new artist. This is a great comparison to media as it is just like a cross convention as it is two people working together to make a positive.

Here is an example : B.O.B. has worked with Rivers Cumo in order to help them noticeable to the public.

More filming

On Friday we filmed a flash back dream scene. The idea came to us on the day as we had a whole week of snow and we thought that it is very rare and so we wanted to work around that and add in a scene involving snow. The best idea we came up with was this whole flash back dreaming idea. When we edit the scene i mentioned putting it in black and white because it separates fantasy with reality and also represents the past to preset day. The day after we filmed a scene where Lexy rips off all the notes that the lead singer had left around her room saying "tonight i let you go"/its over to make her aware their relationship is over however we also thought that perhapps this is in her head because she is angry that this has come to an end. Originally we were going to show him decorating the place with notes however James felt that this would be best. We took a few different shots rather than keeping it the same and now we only have one more scene to add in to our music video so we hope to meet the deadline.